Art directed and produced beautiful still life imagery for organic and paid social each season.
Partnered with influencers in Vince’s network on a travel capsule launch. In addition to art directing and producing this shoot at the sophisticated Santa Monica Proper, I also seamlessly organized a posting schedule for each influencer and tracked those stats meticulously.
Art directed and produced a simple yet lovely denim editorial that helped drive traffic to Vince’s denim line.
Sourced interesting creatives who were on-brand for Vince and executed editorial pieces for the Vince Journal.
On-site for all lookbook and campaign shoots taking b-roll still life and environmental imagery of shoes and handbags in order to supplement content for the season.